国際モーターショー、ジュネーブ, International Motor Show, Geneva

国際モーターショー、ジュネーブ
International Motor Show, Geneva
Internationaler Automobil-Salon, Genf
Salon International de L'Automobile, Genève

Each year, over 100 World and European Premieres are unveiled:

The first edition of the Geneva Motor Show took place in 1905 before receiving 

international recognition in 1924. Since then, the Geneva International Motor Show
has become one of the most well-known and most popular motor shows in Europe,
and is one of the 5 “majors” recognized by the OICA (International Organisation of Automobile Constructors).

+ 220 exhibitors
+ 900 cars
+ 110,000 m2
+ 7 halls
+ 700,000 visitors

http://www.gims.swiss/en/

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Have a great weekend and see you again next week.

Sepp Faessler

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バーチャルリアリティ、恐怖症 + 恐怖治療, Virtual reality, phobias + anxiety treatment

バーチャルリアリティ、恐怖症 + 恐怖治療
Virtual reality, phobias + anxiety treatment
Virtuelle Realität, Phobien + Angstbehandlung
Réalité virtuelle, phobies + l'anxiété traitement

Virtual reality confidences to treat mental health problems:

Psious is a mobile based technology which uses hyper-realistic virtual 

environments to treat anxiety disorders by virtual gradual exposure. 

Psious improves the current existing virtual exposure technologies making 

them available on any mobile system such as smartphones and allowing 

telehealth applications.

Manage the difficulties... 

+ Specific phobias
+ Generalized anxiety
+ Mindfulness and relaxation

The company Psious was founded July 2013 and is based in Barcelona, Spain.

https://www.psious.com/

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http://www.swf-technology.ch/
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スタートアップアクセラレータ, Startup accelerator

スタートアップアクセラレータ

Startup accelerator
Startup Beschleuniger
Accélérateur startup

The most startup-friendly accelerator on the planet:

As a non-profit, they rely on the generous support of their partners, who also enjoy privileged access to the most cutting-edge ideas and innovations from over 350 global, early-stage, high-impact startups each year and 1,211 alumni from across industries. Large corporates, governments, foundations and universities work with them to help advance innovation.

+ raised over $1.8 billion in outside funding
+ generated over $700 million in revenue 
+ created over 60,000 jobs

BOSTON – ISRAEL – MEXICO – SWITZERLAND - UK

http://switzerland.masschallenge.org/
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http://www.swf-technology.ch/
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ケアロボット - 高齢者, Robot for care - elderly people

ケアロボット - 高齢者
Robot for care - elderly people
Roboter für Pflege - ältere Menschen
Robot pour soins - personnes âgées

To relieve the burden on nursing-care workers: 

The Real World - markets: Japan, Europe, Asia, USA 

Key Development Areas - need for devices:

+ Wearable transfer aids
+ Non-wearable transfer aids
+ Outdoor mobility aids
+ Indoor mobility aids
+ Toileting aids
+ Bathing aids
+ Monitoring systems for nursing care homes
+ Monitoring systems for private homes

http://robotcare.jp/?lang=en

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http://www.swf-technology.ch/
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ソーラー･エネルギー低廉な, Solar energy more affordable

ソーラー･エネルギー低廉な
Solar energy more affordable
Solarenergie erschwinglicher
Énergie solaire abordable

Effective solar cells using affordable technologies, with the aim to reach a 40% efficiency:

Insolight developed a flat optical panel that directs sunrays on smaller and highly efficient solar cells, which are normally used in satellites. The technology can produce twice as much electricity for the same surface area than conventional panels. The yield (the quantity of electricity produced from the light energy received) of Insolight’s first prototype is of 36%, which could be considered as a world record, while solutions currently available on the market offer throughput of only around 18-20%.

Technology and advantages:

+ planar optical micro-tracking, consists of thin optical layers that can redirect sunlight coming from any direction towards the concentrator
+ concentrator stays at a fixed position and can be mounted like any flat solar panels
+ drastically reduce the solar cell area
+ smaller and highly efficient solar cells
+ cost improvement for competitive solar electricity

The company Insolight Sarl was founded August 2015, and is based in Lausanne, Switzerland.

https://insolight.ch/
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バーゼルのカーニバル, スイス, Carnival of Basel, Switzerland

バーゼルのカーニバル, スイス

Carnival of Basel, Switzerland

Basler Fasnacht, Schweiz

Carnaval de Bâle, Suisse

The Carnival of Basel (German: Basler Fasnacht) is the biggest carnival in Switzerland and takes place annually between February and March in Basel. It has been listed as one of the top fifty local festivities in Europe.

The approximately 18,000 active Fasnächtler dress up in a wide variety of costumes, including a mask known as a Larve. Participants are fully concealed and must remain incognito while parading; it is considered inappropriate and a breach of protocol to identify oneself by removing the mask, other than during official breaks from the parade.

Date 2017:  Monday March 6 at exactly 4 o'clock in the morning

http://www.baslerfasnacht.info/basel-fasnacht/index.php

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Have a excellent weekend and see you again next week.

Sepp Faessler

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パーフェクトスポンサー - ソーシャルブランディング, Perfect sponsoring - Social Branding

パーフェクトスポンサー - ソーシャルブランディング
Perfect sponsoring - Social Branding
Perfektes Sponsoring - Soziales Branding
Sponsoring parfait - Branding sociale

Picstars turns social media photos and videos into a marketing goldmine:

Picstars developed a unique technology that makes it possible for brands to be present, with their logos and advertising campaigns, on the personal social media photos and videos of their ambassadors, i.e. event visitors or employees.

Opens new doors to companies world-wide:

+ brands not only manage the content of the photos or videos
+ overview of every single interaction
+ its reach and its cost
+ live in real time
+ ambassadors, role models etc. can be compensated for the achieved reach

Picstars AG/Ltd., a well-established Software/IT Solution company, founded in spring 2014 and based in Zurich, Switzerland.

http://picstars.com/en/
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http://www.swf-technology.ch/
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